BURBERRY GETS IN THE GAME WITH A NEW MINECRAFT COLLABORATION

By Pratik

 Oct 20,2022

It was the British heritage brand was paired with the hugely popular video game capsule collection, as well as an interactive experience

Image Source and Credit  : Google 

Burberry announced that on Thursday it will partner with the wildly loved video game Minecraft in a partnership planned according to a press announcement, 

Image Source and Credit  : Google 

to engage players in the real and digital world which combines two iconic brands.

Image Source and Credit  : Google 

This is the first time that the British fashion house has teamed up with a game.

Image Source and Credit  : Google 

The collaboration will include in-game experiences as well as an out-of-game collection including pieces such as a hooded sweatshirt and scarf 

Image Source and Credit  : Google 

inspired by the game's distinctive block-style imagery and Burberry's iconic check pattern.

Image Source and Credit  : Google 

"The Burberry x Minecraft in-game adventure is a thrilling adventure that lets players discover four dangerous realms," the website reads. "

Image Source and Credit  : Google 

Featuring 15 skins that are available for download that is inspired by fashion, fantasy, and adventures, this game redefines explorations of nature using the force of the adventure."

Image Source and Credit  : Google 

The London-based product includes brands like Lacoste, AAPE, and Uniqlo who have all worked with the game, and for good reasons. It is used by millions of players every month.

Image Source and Credit  : Google 

Both the capsule collection as well as the game-based experiences will be available in November. 1 with the collection available on the internet and in Burberry retail stores.

Image Source and Credit  : Google